Check out tips to improve your logistics processes and provide a positive shopping experience for your customers.
Logistics is one of the biggest challenges for virtual stores, regardless of size. After all, almost everyone who has shopped online has some frustrating experience to tell. This means that products that do not arrive or are shipped wrong can seriously damage your store’s image. Logistics is one of the critical points in e-commerce.
Therefore, when opening a virtual store through social marketing agency, entrepreneurs need to pay special attention to this business planning, much more than in a physical store. To help new entrepreneurs in the field, in this content, we’ll show you the steps in the sales process on virtual platforms and also provide tips for you to organize your logistics and inventory. Check out:
Steps In The Online Sales Process
Order Preparation
In the first step, the buyer needs to locate and identify the merchandise, obtain the necessary information for the purchase decision, authorize the financial transaction, and transmit his order to the website. Most of the actions are automated, and the store only receives the order after it is ready. Therefore, invest in a good website, simple to navigate and all the customer needs. This last part, by the way, prevents problems with exchanges and returns.
Processing The Order
Once the customer places the order, it is up to the website and the entities involved, such as credit card companies and anti-fraud companies, to analyze the data, process, and validate the order. The valid order without the risk of fraud goes to finance.
Order Confirmation
The third step is where your company starts to act more practically. After confirming the financial transaction, the separation of the goods – or your order with the supplier – comes with packaging, issuance of tax documentation, and delivery to the carrier. Delivery time is counted from that moment; remember to make this clear to the customer.
Delivery
The final step is the actual shipment of the goods to the recipient. Depending on the modality offered by your store (and chosen by the buyer), the possibility of tracking the goods after delivery to the carrier may be offered. If you can, bet on this type of service. This way, in case of delay, both you and the customer are safer, and your store can guarantee that the product was shipped within the planned date.