I had been inside my friend’s hotel bar another night coupled with the typical wonderful time dancing towards the live bands they’ve playing seven days a week. This can be a special bar having a quite interesting business design – because actually it hosts a tv reveal that highlights rising new bands with interviews from the band people and many of the songs performed on television in which the bands can demonstrate their talent to some live “studio” audience. The company plan is interesting because instead of possess a music studio like a major expense, my pal includes a revenue making bar that they uses to create his television program.
The Television program may be proven around the public network that is well known for getting low ratings, however it certainly comes with a powerful following using the bar-patrons and also the fans from the different bands and also the TV ratings in my buddies music show continues to be continuously growing although the total network is comparatively flat.
Getting a couple of quiet ales with my pal, he described how he developed the “brand loyalty” for the bands and the Television show. Also it was here where I saw a really fast method to use technology to develop a company and loyalty using its subscriber base. We’ve got the technology is known as “Text to Screen” which is where individuals send texts on their own phones – which everyone knows everybody has a minumum of one cell phone, and also the messages could be proven on tv and on the internet.
My pal uses “text to screen” within his hotel for that audience to election on songs they favor and to allow them to request songs to become performed. And that he also promotes it on his tv program for competitions and viewer ratings from the different bands. The collective outcomes of sometimes countless incoming texts get tallied in real-some time and proven both around the Television screen and also the Internet, so there’s a genuine-time interaction using the audience. I am very impressed with this particular clever utilization of technology.
